For the past 16 years, the Glamour Beauty Awards have celebrated the products that have changed our routines forever: conditioners that transform curls, eye creams that reverse time, lipsticks that make us feel ready to take on the world. But if there’s one thing that makes us even more excited to rummage to through thousands of products (yes, thousands, and trust us, we do), it’s hearing the feedback from you.
That’s where our Glamour Beauty Awards Readers’ Choice nominations come in. From foundation to nail polish to fragrance, our editors narrowed down a list of the products you can’t stop talking about, and now we’re asking you to vote on your all-time favorites of the bunch. The polls are open for the next four weeks—click here to cast your votes!—then we’ll tally up the winners. They’ll be announced on March 23, along with the rest of the Glamour Beauty Award honorees.
In the meantime, you can study up on—or shop—all the products up for nomination in our Readers’ Choice makeup category. Check them out, below, then don’t forget to vote.
Best Foundation
Fact: No one wants to hear “your foundation looks so good today.” And that’s where these ace of bases come in. Each act like a filter for your skin to cover redness or dark spots, blur away lines and pores, and they don’t get dry or patchy before 3 P.M. Another non-negotiable? A wide range of shades. These all have over 30—and then some.
BareMinerals Original Foundation SPF 15
Buy Now
Lancôme Teint Idole Ultra Wear Foundation
Buy Now
L’Oréal Paris True Match Super-Blendable Foundation Makeup
Buy Now
Giorgio Armani Luminous Silk Foundation
Buy Now
Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation
Buy Now
Best Powder
Wanted: A powder that doesn’t cake, settle into lines, or make your face look flat. Found: The powders that deliver. Whether you prefer an option that’s pressed (like Burt’s Bees’ compacts), tinted (like Maybelline’s Fit Me), or translucent—like Ilia’s natural formula, Marc Jacobs’ satiny finish, and Laura Mercier’s loose powder, which also comes in a deep translucent shade to prevent white casts—these powders meet all our incredibly tough standards.
Laura Mercier Translucent Loose Setting Powder
Buy Now
Maybelline Fit Me Loose Finishing Powder
Buy Now
Ilia Soft Focus Finishing Powder
Buy Now
Burt’s Bees Mattifying Powder Foundation
Buy Now
Marc Jacobs Beauty Finish-Line Perfecting Coconut Setting Powder
Buy Now
Best Concealer
For something so basic, finding the perfect concealer can often feel like signing up for every dating app at once: overwhelming. That’s where online reviews can be particularly helpful. These five standouts consistently top best-seller charts and get five-star ratings from shoppers around the country. Charlotte Tilbury and YSL are famed for their lightweight coverage that blurs everything away, while CoverGirl, Maybelline, and Too Faced give full, non-cakey coverage.
Too Faced Born This Way Super Coverage Multi-Use Sculpting Concealer
Buy Now
Charlotte Tilbury Magic Away Concealer
Buy Now
CoverGirl TruBlend Undercover Concealer
Buy Now
YSL Touche Éclat Radiant Touch All-Over Brightening Pen
Buy Now
Maybelline Instant Age Rewind Eraser Concealer
Buy Now
Best Primer/Setting Spray
Does primer actually make a difference? It’s a question our beauty team is asked time and time again, to which we always respond, “If you try one of these.” Within the mountains of options, the workhorses below actually make good on their claims to keep your foundation smooth and in place for hours. Still not sold? ABH’s and Urban Decay’s setting sprays have got you.
Bobbi Brown Primer Plus Mattifier
Buy Now
Smashbox The Original Photo Finish Smooth & Blur Primer
Buy Now
Anastasia Beverly Hills Dewy Set Setting Spray
Anastasia Beverly Hills
$26
Buy Now
Urban Decay All Nighter Makeup Setting Spray
Buy Now
Best Mascara
Narrowing down a singular mascara as the best is tough task, given that the criteria for what “works” is so intensely personal. But after reading pages of reviews and testing our way through every mascara that lands on our desks, we’re confident these nominees check whatever box is important to you—whether that’s drama, definition, or a formula that won’t smudge under your eyes 10 minutes later.
L’Oréal Paris Voluminous Lash Paradise Mascara
Buy Now
Maybelline Total Temptation Mascara
Buy Now
Clinique High Impact Mascara
Buy Now
Wander Beauty Mile High Club Mascara
Buy Now
Best Lash Serum
Once something you could only get with a prescription, you can now get longer, stronger lashes with a click of a button. Packed with proprietary blends of vitamins, peptides, and amino acids, these treatments go to work to help enhance short lashes and repair any brittleness. Grande Cosmetics has been getting a ton of hype among bloggers, while Meghan Markle herself swears by Revitalash.
Grande Cosmetics GrandeLash-MD Lash Enhancing Serum
Buy Now
Revitalash Advanced Eyelash Conditioner
Buy Now
Vegamour Vegalash Volumizing Serum
Buy Now
Milk Makeup Kush Growhouse Lash + Brow Serum
Buy Now
Peter Thomas Roth Lashes to Die For Turbo Nighttime Eyelash Treatment
Buy Now
Best Highlighter
A killer highlighter can be the difference between radiant, dewy skin—and, well, a streak of sparkle. These formulas would never. Whether you prefer a creamy texture like Pat McGrath’s balm, a liquid consistency like L’Oréal’s Glotion (it deserves a win just for its name alone), or a classic powder that melts into your skin instead of sit on it (sup, Dior and Fenty), these five are the highlights of all the highlighters out there.
L’Oréal Paris True Match Lumi Glotion Natural Glow Enhancer
Buy Now
Pat McGrath Labs Skin Fetish Highlighter & Balm Duo
Buy Now
Fenty Beauty Killawatt Freestyle Highlighter
Buy Now
e.l.f. Cosmetics Jelly Highlighter
Buy Now
Dior Diorskin Nude Luminizer Shimmering Glow Powder
Buy Now
Best Blush
One of the most severely underrated products in our humble opinion, blush has the ability to completely transform your face. With the right placement and shade, it does the job we all really wanted contour to do—in a much more natural way. It wakes up your complexion, makes cheekbones pop, and can make an intimidating lipstick shade instantly more wearable. Plus, just look at this packaging—it’s fun! Go for a rose palette or a stamp that presses on like a heart, or stick to a tried-and-true fave like Tarte or bareMinerals.
Flower Beauty Flower Pots Blush
Buy Now
Tarte Amazonian Clay 12-Hour Blush
Buy Now
BareMinerals Gen Nude Powder Blush
Buy Now
Kaja Beauty Cheeky Stamp Blendable Blush
Buy Now
Best Bronzer
Gone are the days when brands tried to pass off three pale shades as bronzer for all. The latest iterations don’t read chalky on dark skin or muddy on pale skin because there are now more colors to choose from. Benefit, for example, recently expanded its reader-beloved Hoola line to include two deep shades and one fairer option, while every Insta-girl will talk your ear off about the magic Drunk Elephant’s D-Bronzi (mix it in your foundation for an instant back-from-vacation glow).
Maybelline New York City Bronzer
Buy Now
Benefit Cosmetics Hoola Matte Bronzing Powder
Buy Now
Physicians Formula Butter Bronzer
Buy Now
Drunk Elephant D-Bronzi Anti-Pollution Sunshine Drops
Buy Now
Perricone MD No Makeup Bronzer
Buy Now
Best Nail Polish
For a nail polish to be one of the best, it has to do more than look great on. It has to be easy to apply (no glops, no streaks). It needs to last for longer than 36 hours. And the colors to choose from have to be good—whether you’re feeling a baby pink or a dark blue. Fortunately, we managed to find five that are up to the task—so all you have to do is pick your favorite.
Sally Hansen Color Therapy Nail Polish
Buy Now
Essie Gel Couture Nail Polish
Buy Now
Best Lip Color
Ruby Woo. Pillow Talk. Wild Ginger. Some lip colors are so iconic, they’re known alone by sight, number, or name. MAC, Charlotte Tilbury, and Tom Ford most certainly fall into the category of “cult classics,” but don’t sleep on the number of really solid drugstores options that are also coming out. Case in point: one of our editors fell asleep in Maybelline’s SuperStay Matte Ink and woke up to a perfectly precise lip. That’s how long-lasting it is. Whatever way you go here, though, you really can’t go wrong.
Maybelline New York SuperStay Matte Ink Liquid Lipstick
Buy Now
MAC Cosmetics Retro Matte Lipstick
Buy Now
Tom Ford Lip Color Lipstick
Buy Now
Charlotte Tilbury Matte Revolution Lipstick
Buy Now
Best Brow Product
Remember when brows were something you just tweezed occasionally—that didn’t have their own full routine? Yeah, us neither. You can thank Cara Delevingne and the surge of pencils, pomades, gels, and powders made specifically to address whatever hyperspecific need you have for that. It’s hard to beat out the cult of Boy Brow (and the fluffy, full look it delivers), but then again the others all landed on best-sellers lists last year, so the competition is stiff (unlike these formulas).
Anastasia Beverly Hills Brow Definer
Anastasia Beverly Hills
$23
Buy Now
CoverGirl Easy Breezy Brow Draw and Fill Brow Tool
Buy Now
Benefit Cosmetics Gimme Brow Volumizing Eyebrow Gel
Buy Now
Essence Lash & Brow Gel Mascara
Buy Now
Best Eyeshadow
Is there any makeup product more fun than eyeshadow? Take a look at the colors below and tell us you don’t feel just a little more happy. Kylie Jenner landed a nomination on her packaging alone (the Momager palette, we mean…), while Kim Kardashian’s new KKW formulas stack up with the best of them. Like Tom Ford’s and Huda Beauty’s, all the shades you’ll find here are rich, buttery, with intensely beautiful color payoff. In other words: They’re what your Friday night is missing.
KKW Beauty Classic Eyeshadow Palette
Buy Now
Huda Beauty The New Nude Eyeshadow Palette
Buy Now
Tom Ford Eye Color Quad Eyeshadow Palette
Buy Now
Stila Glitter & Glow Liquid Eye Shadow
Buy Now
Kylie Cosmetics Momager Kit
Buy Now
Best Eyeliner
We’ll get right to the point: A great eyeliner needs to be sharp, easy to apply, and survive a day of staring at a screen (or a sweaty night out). That’s where these overachievers come in. Even the drugstore steals are worthy enough to make it on the red carpet, like last year’s Beauty Award winner. “I love that this is long-wearing and smudge-proof,” says celebrity makeup artist Kira Nasrat says of Revlon’s Colorstay. “It’s an essential for the red carpet, especially under those bright lights and long press days!”
Maybelline EyeStudio Master Precise All Day Liquid Eyeliner
Buy Now
Urban Decay 24/7 Glide-On Eye Pencil
Buy Now
Marc Jacobs Beauty Highliner Gel Eye Crayon Eyeliner
Buy Now
Sephora Collection Fine Line Felt Tip Eyeliner
Buy Now
Best Eyelash Curler
Eyelash curlers are the unsung heroes of our makeup bags. When you have little time or energy for anything more than the bare minimum, they can make all the difference. The same goes for when you’re doing a full face of makeup. One quick squeeze can make your eyes look bigger and brighter in an instant. Looking for the curlers that won’t pinch or tug? We found them.
Tweezerman Classic Lash Curler
Buy Now
Kevyn Aucoin The Eyelash Curler
Buy Now
Japonesque Extreme Eyelash Curler
Buy Now
Best Fake Eyelashes
When mascara or a lash curler just won’t cut it, there’s falsies—and the latest versions look anything but. With genius innovations like at-home extensions and easy-to-apply magnetic closures (which, naturally, took home Beauty Awards wins last year), getting full, thick, dramatic lashes have never been simpler.
Lashify The Lashify Control Kit
Buy Now
Kiss Lash Couture LuXtension
Buy Now
Anastasia Beverly Hills Norvina False Lashes
Anastasia Beverly Hills
$12
Buy Now
Huda Beauty Classic False Lashes
Buy Now
Best Natural Makeup Product
In recent years there’s been a seismic shift in our collective beauty consciousness—we’re scanning ingredient lists, hunting for organic alternatives, and prioritizing sustainable packaging more than ever before. All that is to say that clean makeup is better than its ever been, as evidenced by this list. We brought back three of last year’s Beauty Awards winners due to the overwhelming love they received, plus added two new faves to the list. If you’re looking to clean up your routine, this is a great place to start.
Kosas 10-Second Liquid Eyeshadow
Buy Now
RMS Beauty Living Luminizer
Buy Now
Beautycounter Sheer Lipstick
Buy Now
Check out all the hair and skin care products that were nominated for our 2020 Readers’ Choice awards, then cast your vote for your favorites here.
Source link