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Kim Kardashian, Khloé Kardashian, and Kylie Jenner Have Reportedly Trademarked Their Children's Names


Whether you like it or not, in 2019 it’s pretty much a Kardashian-Jenner world—and we’re all just living (and shopping) in it. And from the looks of a new report, the family dynasty is going to continue on with the next generation.

TMZ reports that Kim Kardashian, Khloé Kardashian, and Kylie Jenner have filed documents to trademark the names of their children: North West, Saint West, Chicago West, True Thompson, and Stormi Webster. Jenner also filed to trademark “Stormiworld,” which was also the theme of the lavish first birthday party she recently threw for her daughter, as well as a play on Stormi’s dad Travis Scott’s hit album Astroworld.

TMZ reports that the documents weren’t specific about business strategy but that the trademarks could include clothing, toys, and skin care products. (No word on Kourtney Kardashian’s three kiddos with her former partner, Scott Disick or Rob Kardashian’s daughter Dream with his ex Blac Chyna.)

Frankly, this is probably one of the least surprising things the fam has ever done—did we think for one second that the Kardashian-Jenner dynasty was going to leave any potential stone unturned? But that’s not to say that anyone in the family is trying to profit off their kids: Trademarks can also protect them from someone else using their name in products and marketing.

Starting businesses has basically become the Kar-Jenner family business, what with the huge success of KKW Beauty, Kylie Cosmetics, and Good American—so there’s no reason to think that the next generation won’t follow suit. (Honestly, North could probably become the No. 1 star on YouTube right now if she wanted to launch a channel). Maybe Saint and True will follow in their fathers’ footsteps and end up in the music biz or the WNBA, respectively. And don’t forget: Kim and Kanye have their fourth on the way soon.

North, Saint, Chicago, True, and Stormi, your empires await.



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Kris Jenner Saved a Family Heirloom Just for Khloé Kardashian


If you could pick one person in the world to give you a present, I think Kris Jenner should be high on your list. After all, the Kardashian-Jenner matriarch has an epic closet 62 years in the making, where designer handbags are displayed like prized museum pieces. This is a woman who proudly showed off the “Rich as Fuck” Goyard suitcase she got for Christmas. So she knows a thing or two about luxurious, high-end goods—and how to give them.

But not all of her gifts are store bought. In fact, Jenner tells Glamour exclusively about a sentimental family heirloom she gave her daughter Khloé Kardashian. It was a present to celebrate the birth of Kardashian’s first child, True Thompson—one that Jenner had been saving especially for her third daughter.

“On the day Khloé was born, her father gave me three beautiful gold bracelets with diamonds,” she says. “I held onto them for 34 years waiting for the moment I could give them to Khloé when she had her first child.”

“To be able to give Khloé a piece of diamond jewelry that her father chose on the day she was born was incredibly special, and was a really emotional moment for us both,” Jenner continues. “I hope she will save the bracelets and pass down to True when she has children.”

Kardashian’s reaction to the gift was just as heartfelt as you’d expect, Jenner says: “Khloé had no idea. Seeing the jewelry on her for the first time was very emotional—we both cried.”

PHOTO: Todd Williamson/E! Entertainment

“I love jewelry, especially diamonds,” Jenner explains. “All of my diamond pieces have significant meaning and reflect important moments in my life. I plan to one day pass them down to my children. Since my diamond pieces all have such significant meaning individually, I hope to pass down jewelry that would hold the same importance to that family member just like the bracelets I gave to Khloé.” One day, she adds, she’ll have something “very special” to give granddaughter True.

One thing True can count on for gifts? The chance to shop Jenner’s closet on special occasions.

“My grandchildren love to come over and go through my closet—every year I let them all choose something for their birthdays or Christmas that they love,” Jenner tells us. “Penelope and North always go for the Judith Leiber bags…smart girls!”

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Women Are Thanking Khloé Kardashian for Opening Up About This Breastfeeding Problem



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What Khloé Kardashian Just Said About Losing Weight Is Upsetting People


Khloé Kardashian has caught some heat in the past for her comments about weight. Last March, she published an article to her app about how to look “thin AF” in photos, which didn’t go over well with people. Then, a few months later, both she and Kendall Jenner faced backlash for raving about how “skinny” their sister Kim looked at an event. “She’s anorexic here,” Khloé said, referring to Kim’s waist, completely meaning it as a compliment. Oof.

Now social media users are taking Khloé to task for a recent post about losing weight. Earlier this week, the reality star wrote on Instagram Stories two things she thinks girls want: to “lose weight” and to “eat.”

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Naturally, it didn’t take long for the criticism to pour in. The Good Place actress Jameela Jamil, who has spoken out repeatedly about the need to stop talking about weight in the media, took a screen shot of Khloé’s post and tweeted late Wednesday night, “This makes me sad.”

She later clarified that she wasn’t critiquing Khloé specifically but “the fat-shaming media” in general.

But Jamil wasn’t the only one upset by the problematic post. On Twitter, fed up users called out Khloé for sending a potentially toxic message to her millions of followers. “It’s actually really sad that so many girls follow Khloe and they’re all being told that it is normal for all of them to want to lose weight, rather than it being normal for all of them to be happy with their bodies,” one person wrote on Twitter. “Eating and losing weight are not mutually exclusive. Thinking they are is eating disorder behavior,” tweeted another.

Check out some more reactions to Khloé’s comment, below. (A few come to her defense.)

Khloé hasn’t responded to the backlash yet, but we’ll update this post when and if she does.

If you or someone you know is struggling with disordered eating, please call the NEDA helpline at 800-931-2237 or visit its website.

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Khloé Kardashian Just Opened Up About the Breastfeeding Problem No One Talks About


Khloé Kardashian has never been one to censor her speech. Known for her no-holds-barred approach to telling it like it is, the reality star has, on multiple occasions, used social media to call out naysayers and dish on some of the most intimate aspects of her life. As a new mom to baby True, the star has continued her social media candor, this week taking to Twitter to open up about her recent struggles with breastfeeding.

On Sunday, Kardashian replied to a Twitter user who asked the star if “it hurt breastfeeding?” In her response, Kardashian explained that after trying “for weeks and weeks,” she was unable to continue breastfeeding due to post-pregnancy stress. “I guess due to stress my milk was not coming in,” she explained. “I tried and I just couldn’t give her enough. So I had to go to formula.”

Khloé’s candor struck a nerve. Almost immediately responses began pouring in from women across the Twitter-verse with their own difficult breastfeeding stories to share.

Apparently this is pretty common—especially with first-time moms. “Stress reduces the production of oxytocin, which is essential for milk letdown,” Rallie McAllister, M.D., Nanobebe ambassador, says. “New moms tend to be more stressed in general and more stressed about breastfeeding in particular,” she explains. Translation: It’s not uncommon to end up in Kardashian’s situation.

As a lot of women on Twitter expressed, not being able to breastfeed can be emotionally charged. “I tried everything and couldn’t produce more than half an ounce. I felt like a failure,” one user wrote.

There are some ways to combat this post-natal lactation stress—Dr. McAllister suggests pumping between nursing sessions, drinking plenty of H2O, and getting lots of rest. But more importantly, new moms need the support to do what’s most comfortable for them, whether that’s breastfeeding, formula feeding, or a mixture of both. No matter what new moms choose, thanks to Khloé, there are more opportunities to open up about it.





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Khloé Kardashian Calls Out Trolls For Deleting Their Vile Comments About Daughter True


We know Khloé Kardashian is strong. She’s proven it hundreds of times over on live television, online, and everywhere else that the paparazzi follow, and this month, she’s demonstrated how deeply her resilience runs. Last week saw Kardashian standing up to internet commenters criticizing her five-month-old daughter, True, for not sharing the biracial characteristics of her infant cousins. Kardashian’s responses defended her daughter against the onslaught of colorism. Now, she’s calling out the trolls too cowardly to even allow her that.

“I dislike the fact that people are allowed to comment on my daughters skin color but as soon as I comment kindly back and praise her for all that she is, the comment gets erased,” Kardashian posted on Twitter. “If you have the courage to post your nasty criticism please allow one to defend or comment back.” Instead of reading her comments and, you know, trying to learn from them and grow as a person, the trolls are apparently deleting their comments when Kardashian responds to them.

“We need to learn to praise all skin tones/ethnicities!” Kardashian wrote. “Our beauty is in our differences. We can learn so much! So proud of every human who is confident in who they are. I’m in my 30s I think I’m just finding this confidence. So I am patient with others. But allow me to voice mine.”

The only thing possibly shadier than talking shit about a five-month-old infant is being so cowardly that when someone calls you out, you don’t have the backbone to stand by what you said. It’s the internet, so filth reigns everywhere—but the Kardashians built their empire off of owning their circumstances and not letting anything go unsaid. It must be unimaginably frustrating for Kardashian to put in the emotional labor of being kind to a troll, only to have her response disappear along with their words.

Thankfully, it doesn’t seem like Kardashian is letting the trolls affect her happiness.

Related Stories:
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Khloé Kardashian Shouldn't Have to 'Block Out' Racist Remarks About True


If you’ve spent any time on the Internet in the past week, you’ve likely seen the photo Kim Kardashian West shared of she and her sisters’ “triplets”: infant cousins Stormi Webster, True Thompson, and Chicago West. What should have been a sweet family moment—it was the first time all three infants have been pictured together—immediately derailed into a conversation about the toxic effects of colorism.

Not even minutes after the photo went up, commenters flocked to the image to critique and rate how the babies—babies!—looked. Or, more specifically, to share their discontent over the fact that True lacks the stereotypical biracial characteristics her cousins possess. The consistent underlying thread: She’s cute but “too dark.”

Khloé eventually closed comments on the photo to block her family from the racist abuse. And this morning, she took to Twitter to respond, assuring fans and haters that she was “blocking out the white noise.”

Although vile, the issue here is not solely about sexualizing, projecting and critiquing the desirability of a five-month-old baby, but the perpetuation of colorism. Even though Khloé’s wealth will insulate True, the fact is that her darker skin tone will be a factor in most of her interactions for the rest of her life—with school, with jobs, with dating, and with the value society places on her.

Colorism is nothing new; the 300-plus year experiences of darker-hued people around the world didn’t have a name until author Alice Walker coined the term in her 1983 book of essays, In Search of Our Mothers’ Gardens. In the book, she explicitly defines colorism as “prejudicial or preferential treatment of same-race people based solely on their color.” (Historically speaking, lighter skin was a currency used to gain social status and class progression, and in times of enslavement, freedom.) In layman’s terms: the lighter a person of a non-white race is, the better they’re perceived and treated.

Today, colorism is still particularly insidious in film, fashion, and beauty—industries predicated on appearances. From pay disparities between models and actresses to being completely cast aside for possessing broad African features, women of color who fall on the lighter end of the spectrum are afforded more opportunities.

As a model, I’ve been on countless sets where I’m the only black person, yet the shoot is supposed to be about diversity. I’ve been told that I don’t fall within the borders of an “all-American aesthetic.” And I’ve been interrogated multiple times about my race at castings. Even still, I’m a fair-skinned black woman with freckles and looser curls. So I understand how my privilege allows me to move and show up in spaces where models that look like Duckie Thot and Leomie Anderson have not been able to access. (Both the Fenty Beauty star and Victoria’s Secret model have talked at length about the fact that light-skinned women of color get more work than dark-skinned models.)

In Hollywood, lighter actresses such as Amandla Stenberg, Yara Shahidi, and Tessa Thompson usually fare better with role diversity than women like Viola Davis or Octavia Spencer. Spencer, an Oscar winner, just recently shared that she had to have her contract tied to actress Jessica Chastain’s in order to make five times her normal salary.

Even in outside industries, studies show that white employers are more likely to view lighter candidates as more qualified than their darker peers, creating a wage gap that goes deeper that just race and/or gender. Darker women of color lack wealth just from skin color alone regardless of educational background or achievement.

This, of course, in no way dismisses the ways white people themselves fall victim to their own beauty standards. Khloe Kardashian, who’s faced public vitriol for being the “ugly one” because never held the softer, whiter features of her sisters, has augmented her appearance to ascend to the level of mainstream beauty her sisters have attained—like getting fillers, for example. Even still, it seems fans fans neglected to consider both she and Tristan Thompson’s features and assumed True would be born in the likeness of her older cousins.

What people need to understand is that black people, multiracial or otherwise, come in a gradient of shades and tones. Mixed-race children are not always born with lighter skin, hazel eyes, or loose, sprightly curls. They should be loved and protected—period—and allowed the ability to embrace their full selves without being socialized into resenting a part of themselves that is rich in history and culture.

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Khoudia Diop: I Want to Show Women It’s Not ‘Bad’ to Be Dark





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