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Modern Fertility Launches Annual Fertility Tracking That Puts Women In Control


Cheryl was 23 when she got married and always assumed she and her husband would have kids down the line. “We talked about having two to four kids. There were all these different periods where we set an age or a stage but then we would get there and it would be like ‘oh not yet,’” she says. “We had originally said for sure when I turned 30 we’d start trying—and then the year I turned thirty he decided to get his MBA.”

By the time Cheryl hit 32, kids still weren’t on the horizon. “He asked to wait another three to five years, and I was like oh my gosh, that’s not a part of my plan and now I kind of feel like it’s never going to be a part of our plan together,” she says.

As every cliche about biological clocks will tell you, fertility declines with age, dropping sharply around 35. But the curve doesn’t look the same for every woman—your individual hormone levels and factors like when your mom went into menopause all help to create a more personalized view of your fertility future. But historically, getting this information about your body has been out of reach unless you’re actively trying (and failing) to get pregnant. That means women like Cheryl who are trying to be proactive about making major life decisions have been left without all the info. “I was like this information is there, and it’s mine, and it’s my body,” Cheryl says. “So why wouldn’t I have it?”

Cheryl heard about Modern Fertility, one of a handful of femtech companies (and Glamour’s partner in the Modern State of Fertility survey) who are putting fertility insight straight into the hands of women with an at-home test that gives you a real time look into key measures of egg quality and quantity. “Let’s be realistic—as much as I can climb a career ladder, I only have certain years that are my fertile years. So why aren’t I learning more about my body and what’s possible and what my options are?” Cheryl says.

Modern Fertility’s at home blood test measures key hormones that can tell you if you have more or fewer eggs than the average woman your age, when you’re likely to hit menopause, and give you insight into potential egg freezing or IVF outcomes. Cheryl’s test results were promising—she could likely have kids if she wanted to. So she had a choice to make: stay in a marriage where kids were uncertain or take control. Eventually, Cheryl and her husband got a divorce.

At 33, she was back on the dating scene, armed with new insight into her reproductive future. For the first time in over a decade, she was dealing with all the uncertainties that come with finding a partner but now there was one other uncertainty: how long could she wait before trying to have kids?

A fertility test like the one Cheryl took is a helpful tool—one data point that gives you a good idea of your chances of getting pregnant right now. But the real power comes from understanding how your body is changing over time. This is where Modern Fertility’s latest resources, launching today, come in. To give women like Cheryl the information they need to make major life plans, the company overhauled its fertility reports to support annual testing, allowing women to get specific insight into how their reproductive curve has changed from the previous year. “We periodically check up on our daily steps, nutrition, and financial savings, not to mention cholesterol and blood pressure—why shouldn’t we routinely check in on our reproductive health?” Afton Vechery, co-founder and CEO of Modern Fertility, said in a statement. “This isn’t just about planning for kids or having them, it’s about owning an important piece of our body that impacts our overall health and future.”



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YouTube Launches the Ultimate Destination for Fashion and Beauty Videos


If you’ve ever lost hours of otherwise productive time because one seemingly innocent link to watch Naomi Campbell disinfecting her plane seat led to a practically enchanting makeup tutorial from Patrick Starrr followed by a recap of what Emma Chamberlain was up to at Paris Fashion Week, YouTube and Derek Blasberg have done their job. And their latest accomplishment comes by way of the official launch of YouTube.com/Fashion.

Simply referred to as /fashion—“slash fashion,” that is—YouTube has christened the ultimate destination for style videos with its new vertical. Essentially /fashion is a place to discover all things fashion and beauty in one place. It’s also Blasberg’s biggest project to date since being named the stream behemoth’s head of fashion and beauty partnerships.

“When I joined YouTube last summer, I saw this hunger from viewers who loved consuming style content—and I wanted to give them more!” says the former editor, specifically referring to the 244% increase in fashion and beauty creators on YouTube between 2014 and 2018. “Much like Music and Gaming, which are established verticals on YouTube, we wanted to carve out a special destination for our users. Today, I’m proud to launch /fashion, which brings together the worlds of the already fabulous YouTube community with that of high fashion in one seamless destination.”

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Of course for anyone paying attention, YouTube’s been leading up to this major moment for some time now. In the past few months, tons of fashion personalities have launched personal YouTube pages dedicated to sharing the behind-the-scenes of their lives and work, including Lily Aldridge, Victoria Beckham, and the aforementioned supermodel with a strong preference for germ-free airplane seats and shopping for groceries in person.

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“I mean, where else could you find a legendary supermodel shopping at Whole Foods? What Naomi is doing right, as are a lot of our other fashion professionals, is being authentic, vulnerable, and opening up their lives to viewers,” says Blasberg.”Content you’ll see on Naomi’s channel is different than what you’ll see on Alexa Chung’s channel and is different than what you’ll see on Alexander Wang’s channel. They’re all creating content that reflects who they are as a person — Alexander Wang, for example, just launched a new series called ‘Spill the Boba,’ where he spills the {boba} tea with special guests in an interview-type format.”

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It’s no coincidence /fashion is live today, just as New York Fashion Week is about to kick off (followed by the European tour of Fashion Weeks, as well). All eyes—especially those prone to fall down YouTube holes of runway videos and backstage makeup applications—will be on the fashion world and /fashion is setting an all-encompassing stage for all manner of related content ready to be devoured.

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“Before I came on board, fashion brands didn’t have access to someone at YouTube or support in how to best utilize the platform,” Blasberg says of the process of getting /fashion to launch. “I’m proud to say that we’ve been changing that in a tremendous way and that a lot of what you’ll see on /Fashion reflects that.”

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Aside from personalities and brands who’ll have a greater voice on Youtube, /fashion will also welcome style-related content from popular creators such as Ingrid Nilsen and Jackie Aina; publishers including Vogue, LOVE Magazine, and, of course, Glamour; as well as a virtual front-row view of runway shows around the globe.

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“At the heart of our platform are some amazing creators who organically know how to create engaging and authentic content,” Blasberg adds of this exciting endeavor. “By encouraging brands, fashion professionals and publishers to think like our creators (and collaborate with them!), we are seeing new voices and channels emerge. This is reflected on /Fashion and content we think will draw viewers back again and again.”



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Rep. Elise Stefanik Launches PAC to Elect More Republican Women to the House of Representatives


What points resonate as you’re making the case for this investment—is it about pure representation, as in, the Republican Party should look like the country? Is it about the fact that suburban women’s support for Trump seems to be dwindling and an emphasis on women could shore up some of that support? How is the conversation playing out?

I think the framing for these men is, “We think Elise is right. We need to focus more on this as a party and we want to support this initiative.” Men in leadership understand the importance of diversity in the party, the importance of winning young voters, winning diverse voters, winning suburban voters. I think they’ve listened. They understand this needs to be a priority.

When Sen. Susan Collins was thinking of running for governor in Maine, then-Sen. Heidi Heitkamp sent a text to her that said, in short, “Please don’t.” Heitkamp wanted a woman on the other side of the aisle to be her partner on some of the issues that they were working on. Have Democratic women reached out and said, “Great job. We would love to have more Republican women to work with us on some of these issues, whether that’s health care or child care or education”?

Yes. I have heard from women across the aisle, and I’ve heard from them publicly. I appreciate it. Cheri Bustos [of Illinois] who is head of the DCCC, which is the campaign arm for the Democratic Party, has said that she believes it is important for there to be more women in Congress and that means more women in both parties. I have felt very encouraged by my colleagues on my side of the aisle, but also women on the Democratic side, and I think that speaks to the broader point of why having women in elected office is so important. We tend to be more bipartisan. We tend to be legislative workhorses who want to get our work done, not run to our separate corners.

Four Democratic women senators are now in the race for president, and these are women who are considered frontrunners, which is a milestone just in terms of representation alone. Do you ever feel lonely as a conservative woman in a time when your ranks are so diminished?

I do not. I think about [former U.N. Ambassador] Nikki Haley and Sen. Martha McSally [of Arizona]. Sen. Susan Collins is on the ballot in the Senate. We have amazing women. Our stories tend not to get told in the media as much as Democratic female candidates. And that’s something I also want to change, but I feel very much at home with my female colleagues on the Republican side. I just want to increase those numbers. I think overall it’s good to have as many female role models as possible, regardless of what your political ideology is.

From the 2016 election until now, have there been flash points, especially around gender and sexism, that have made you question your place in the party?

I have a very independent record from President Trump. I have spoken out against his rhetoric regarding women, and I have disagreed on some of his policy decisions. I think that’s one of the reasons why I was overwhelmingly re-elected this past cycle, which was a really tough cycle in the northeast for Republicans.

As I’ve said, the issue the Republican Party has had with women voters predates President Trump. I think it’s been magnified with this administration and I do think some of the rhetoric has had an impact. We saw that at the polls in 2018. But I am a Republican and I’m hoping to help define the Republican Party as we head towards the future. But I worked on the Romney-Ryan campaign in 2012, and we lost single professional women ages 18 to 30 by over 30 points. That is a problem, and it’s going to continue after this administration. We have to rebuild our coalition.



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The Best New Makeup Launches Coming This Year | January 2019


It seems like every time you open Instagram, a beauty brand is launching a new palette, lipstick, or contour kit. While it certainly keeps getting ready fun, the sheer volume of products dropping on the regular makes it impossible to try everything—or even know where to start. That’s where our beauty team comes in. Luckily for you (and us), it’s our job to sort through the piles (and piles) of makeup that cross our desks each month to narrow down the best new makeup launches that are worth adding to your collection. Check in all month as we add our favorites from January to the list.



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Barbie Launches STEM Robotics Engineer Doll


For nearly 60 years, Barbie has been telling girls they can be anything they want to be, thanks to the 200-plus careers held by the most famous doll in the world. Now, Mattel is going a step further by not just releasing a new career for the doll, but actually helping young girls take the necessary steps to one day achieving that career. Welcome Robotics Engineer Barbie, which launches today, and is designed to interest girls in a particular STEM job that many might find unfamiliar to them.

It’s not the first time that Barbie has explored a career in science, technology, engineering and mathematics—we’re all familiar with astronaut Barbie—but it is the first time the doll will come with a robot that you can bend and reconfigure (as well as a laptop) as her main accessory. If you’re unfamiliar with the work that a robotics engineer does though, you’re not alone. That’s why Barbie has partnered with Tynker—the gaming platform that helps kids learn to code—to help young girls understand the careers available to them as robotics engineers (like designing robots to explore areas where humans cannot, such as the ocean or planets).

“We wanted to shine a light on this underrepresented career and field for women,” Lisa McKnight, Barbie’s General Manager and Senior Vice President, tells Glamour. “Only 24% of STEM jobs are held by women, and we felt that Barbie, with the platform that we have, was the perfect opportunity to do more in this space.”

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The doll will come in four ethnicities—African American, Asian, Caucasian and Latina—so “as many girls as possible see themselves [in this doll],” McKnight says. Mattel and Barbie are also partnering with Black Girls CODE robotics workshops to reach young girls interested in developing skills in the field. In addition, Barbie is collaborating with information science professor and coder, Casey Fiesler, PhD, to release Code Camp for Barbie and Friends, an e-book available on Amazon that will introduce the concepts of code.

But being that this is Barbie, fashion is an important aspect to the doll’s identity, and one that McKnight is thrilled to debut. “The details of her fashion are all about authenticity,” she says. For example: Barbie’s hair is in a ponytail so she doesn’t have any distractions, and she’s wearing sneakers since the job requires her to be on her feet, constantly working constantly with equipment. “We wanted to make sure her fashion was reflective of what someone in the profession would really be wearing,” McKnight says. In fact, the Barbie design team worked with a female professor at Massachusetts Institute of Technology (MIT) to ensure the doll’s presentation was accurate.

“All [Barbie’s] careers are about inspiring the limitless potential in every girl,” McKnight says. “We have a platform that can be leveraged to do good, and we want to use our voice to have a call to action to inspire the next generation of girls.”



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H&M Launches a Collection for Pride Month


In 2018, fashion brands aren’t shy about voicing their values—and putting their money where their mouths (and their marketing campaigns) are. H&M is the latest to show its support for Pride Month, which starts on June 1, and the LGBTQ+ community with the launch of its latest collection.

On May 31, H&M’s online shop and select brick-and-mortar locations will carry an apparel and accessories collection tied to Pride, which will include brightly-colored tees, sequin shorts, and slogan sweatshirts—all priced under$50. A percentage of proceeds from the collection will benefit the United Nations Free & Equal, the UN’s official campaign against the criminalization of LGBTQ+ folk worldwide. “H&M believes in everybody’s right to love who they want,” H&M’s head of Menswear Design, Andreas Lowenstam, said in a statement. “We hope people can use H&M’s Pride collection to celebrate their belief in equal love.” The brand’s celebration of Pride Month doesn’t stop at clothing: It’s also collaborating with OUT magazine on a special campaign, titled “Pride OUT Loud,” to kick off the collection’s launch. It features LGBTQ+ figures like Olympian Gus Kenworthy, singer Kim Petras, and artist-activist Gabrielle Richardson.

As a model and founder of Art Hoe Collective—a gallery curated on Instagram for queer creatives of color—Richardson has a strong tie to the collection’s message of global love and inclusiveness. “I just want to let people know that they exist and they’re not alone,” she tells Glamour about her appearance in the campaign.

For Richardson, it’s the collection’s message tees (with words like “Equality” and “Pride,” which she wears in her campaign shot) that are central to supporting LGBTQ+ folks through fashion: “People want to start a conversation, people want to start a dialogue. When you have something like a shirt that says ‘equality,’ people see it and they have an immediate visceral reaction. If anything, that will help facilitate these important conversations. [When] it’s something as universal as a shirt, it can really set the fire. It can really start the conversation.”

Part of acceptance also comes from having the support of far-reaching, recognizable brands like H&M. “Recognition is strength,” Richardson says. Through this type of global campaign, she can reach queer folk who perhaps haven’t seen themselves represented in this type of imagery before. “I think the amazing thing about big brands like H&M that are so accessible, that are so big, is that it can reach so many people all over the world, all over the country,” she explains, “and places where a little queer kid didn’t think there was anyone else like them. [Those kids] can see their reflection through someone else who has gone through the same things as them and has a very similar narrative that they didn’t really completely understand before.”

Then, there’s the expectation-defying component of appearing in a Pride campaign alongside four other creatives: Richardson says this campaign shatters assumptions of what “queerness” looks like by featuring a diverse group of models, including herself. “I think it’s important for people when they see me in this campaign, they realize that [queerness] can look like anyone,” Richardson tells us. “Queerness can be a black girl who’s just wearing jeans and a t-shirt.”

“I just think it’s important for you to stand strong for who you are and let people know what you’re about as soon as they see you,” Richardson says. When H&M’s Pride Collection becomes available to shop on May 31, people of all identities can do just that.

Get your first look at H&M’s Pride OUT Loud campaign and collection, below.

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