Let’s face it: Denim is the one piece of our wardrobes that never goes out of style. It’s a recurring trend on the runway, one that you can easily transform according to where you are or where you’re going, and one you can keep in your closet for years. It’s a fashion investment you can always justify, whether you want to splurge on a premium brand or buy an affordable take on whatever trend is popping for that season. We all know that finding that perfect pair—or even just the best jeans brand—can be quite the feat. But with a plethora of new brands on the market, you’ll be sure to find a style that fits you and is right on trend.
Ahead, we’re rounding up the best jeans brands that have launched in recent years. Their offerings check off a multitude of boxes: size-inclusive, sustainably produced, street-style favorite. So whatever your cup of tea, denimwise, you’ll likely find a new label to love (and shop, and wear to pieces).
From Universal Standard’s foray into denim to The Feel Studio’s Instagram-favorite pair, here are five up-and-coming names you should add to your roster—and your fall wardrobe.
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