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Urban Decay's Naked Cherry Palette Is the Best of All the Nakeds


Late last summer, the sound of hearts breaking could be heard around the world when Urban Decay announced it was discontinuing the OG Naked Palette. The nude palette that launched a million nude palettes cemented the brand’s icon status, and perfectly nailed the right balance of being wearable but not boring.

Although the brand has since launched a revamped version of the Naked Palette (a.k.a. The Naked Reloaded), in the meantime it presented us with the hidden gem (and Glamour Beauty Award winner) that is the Naked Cherry Eyeshadow Palette. Naked Cherry has the same magic as the rest of the Naked family, but brings something a little different to the table—instead of basic neutrals, it has a mix of matte and shimmer shades that range from dusty mauve to deep plum. Despite the palette’s name, there’s no true cherry red shade, but there are plenty of wine and berry shades to play with. And as always, the shadows are pigmented and easy to work with.

While Urban Decay also has the Naked Heat and Naked3 Palettes that skirt around the red family, Naked Cherry holds it’s own. Heat is all warm oranges and browns, while Naked3 has hints of pretty pinks. Cherry is the perfect moody edition to the collection, and brings to mind cherry cola rather than the bright berry.

Courtesy of Urban Decay

I’ve always been drawn to cherry imagery, so the second I saw the glossy cherry-covered packaging of Naked Cherry I was sold. The color scheme is a mix of girly and grunge that perfectly matches my style (think Courtney Love meets Sailor Moon chic). When I’m running out the door I’ll do a pretty wash of one of the lighter shades like the rosy Feelz or Juicy, a light peach all over my lid, and I’ll look instantly put together. If I’m feeling a little edgier or headed out at night, I can blend in the darker shades (they basically blend themselves) for a pink smoky eye that will last all night.

But don’t just take my word for it, the palette won our Beauty Awards Reader’s Choice best eyeshadow palette by nearly 50 percent of the votes. “This palette has a great selection of warm pink tones that can create looks anywhere from soft to grungy,” says Samantha Trout, a Glamour reader from Philadelphia. “I love the shimmer shades; they apply great with your fingers. So easy! Highly recommend!” Couldn’t have said it any better myself.

Buy Now: Urban Decay Naked Cherry Palette, $49, Sephora. Check out all 214 winners from this year’s Glamour Beauty Awards, here.

Bella Cacciatore is the beauty assistant at Glamour. Follow her at @bellacacciatore_.





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Urban Decay's Naked Reloaded Palette Is the Original Naked Reincarnated


If you’re anything like us, then you were pretty much devastated last summer when after eight years and 30 million palettes sold, Urban Decay announced it was discontinuing its original Naked palette. When Naked launched back in 2010, it set the standard for neutral eyeshadow palettes: versatile colors you can wear during the day, but also to go out, with a flattering mix of browns, pinks, and silvers.

“Saying goodbye to Naked is extremely bittersweet,” founding partner of Urban Decay Wende Zomnir said. “It was a big moment in our history. It’s a little painful to leave your past behind, but it’s also essential to always evolve. I will forever miss Naked, but we plan to turn the grief into even more greatness. Urban Decay will continue to thrive in Naked’s memory and honor—just wait and see.”

There was a small ray of hope when UD released the Naked Cherry palette in October; albeit, the color range hinged more on reds and purples than the neutrals Naked had been known for. But 2019 is suddenly looking up: The brand’s dropping a new version of its iconic palette in just one week, and the new shades look incredible on.

The palette, aptly named “Naked Reloaded,” includes 12 shades of neutrals, mixing them up with their much-loved combination of mattes, satins, subtle shimmers, and a couple of Saturday-night ready glittery shades. Handily, the new lineup also includes four go-to, everyday shadows designed with extra-large pans: Bribe, an ivory matte; Barely Baked, a soft, gold metallic; Boundaries, a gorgeous terracotta; and Blur, a light matte in tan. The brand’s betting you’ll use them most often, which means you need just a little more of them.

Other shades will include Distilled, a bronze metallic; Retro, a bright peach; Angel Fire, a rose-gold shimmer; and party-ready, edgy Dreamweaver, a cool brown with iridescent 3D sparkle.

The new palette is also designed to be inclusive: “We created Naked Reloaded to look good on everyone,” states a press release for Naked Reloaded. “These truly universal shades are made for any age, skin tone, and gender.”

Ready for pics?

Courtesy of brand

pCourtesy of brandp

Courtesy of brand

And here’s a swatch—the shades look super-vibrant on.

The Naked Reloaded palette, which will set you back $44 ($10 less than the original), is going on pre-sale for one day only on February 18 at urbandecay.com. Otherwise, you can nab it in stores and online at Sephora on March 7. Better get that iCal reminder set now.



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We Tried Urban Decay's New Brow Products – Reviews With Photos


My attempts to sculpt my eyebrows into two symmetrical, precisely defined arches usually end like attempts to please my parents: More often than not, I walk away from my efforts disappointed and tired. It’s not for a lack of trying; I’ve studied up on editors’ picks and investigated Internet hacks for easy, breezy, I-woke-up-like-this eyebrows. Left to my own devices, though, I end up with two uneven faux caterpillars.

Just when I’d lost hope for my dream eyebrows—even, full, and defined—Urban Decay stepped in with a big assist. Today, Urban Decay is unveiling a new brow collection at Sephora, Ulta, and QVC—and instead of suggesting one product fits every arch, there’s a specific item tailored to the precise look you’re going for. Fans of ultra-defined, microbladed precision can pick up the felt-tip Brow Blade ($26) pen to ink in sparse areas. Anyone looking for extra volume can build luscious brows with Brow Endowed ($28), a two-sided pomade set with primer and color. For those of us who can’t draw a tail to save their lives (ahem), there’s a set of stencils ($12 each) developed in collaboration with Audrey Glass, a top microblader in Los Angeles, to guide your chosen filling-in technique. You get the idea: There’s something for everyone.

I have my own makeup battles to fight, but my specific brow-tastrophe isn’t the only one that Urban Decay’s new collection can solve. So I asked my Glamour colleagues to join me in testing the entire collection, from the au natural clear pomade to the buildable brow putty. The shades of our brows couldn’t be more different—from wispy blonde to foliage auburn—and we’re each after a different look. Even with our varying dream brows, the line gave us all exactly what we wanted. Scroll on for everyone’s honest reviews.



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The Swatches for Urban Decay's Naked Cherry Palette Are Drop-Dead Gorgeous


It’s going to take time to mourn the loss of the one and (formerly) only Urban Decay Naked Palette. The original launched eight years ago, and brought with it a whirlwind of copycat neutral palettes that never quite nailed its perfect mix of mattes and shimmers. And so we pour one out for the memories, thank it for its service, and walk into the future with the promise of a brand-new Naked Palette here to fill the rectangle-shaped hole in our hearts. Introducing: the Naked Cherry Palette.

News of the palette leaked early last week, but now, we’ve finally got an idea of exactly how the colors look on. Like Naked Heat, which launched last year, Naked Cherry is another play off the red spectrum and it’s ability to create both subdued and statement looks. But where Heat leans more rustic and coppery, Cherry falls more into the champagne, red, and black cherry range.

If you’ve been in the Urban Decay palette world for a minute now, you might also remember that the Naked3 palette exists—the brand’s reigning champ of pink palettes. We’re happy to report that it’s significantly different from that too. Where the Naked3 has brownish pinks and plums covered, Cherry leans into peach on the lighter end, and reddish purples on the darker. The single could-be crossover is the light, muted plum Feelz, but the surrounding shades give it enough of a spin to avoid feeling repetitive.

The brand hasn’t released the palette’s pricing or launch date yet, but scroll on for up-close photos and swatches. Summer may be coming to a close (and know those words are delivered through the gritted teeth of full denial), but in this, we’ll be holding onto the vibe well through the fall.

Related Stories:
Urban Decay’s Born to Run Palette Is as Perfect for Summer as It Gets
I’m Literally Addicted to Urban Decay’s Troublemaker Mascara
The Urban Decay Naked Heat Palette Is Coming, and It’s Fire



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Urban Decay's Born to Run Palette Is as Perfect for Summer as It Gets


Summer gives us a lot to look forward to, like summer Fridays, road trips, and a good excuse to drink one more glass of rosé. But Urban Decay is here to one-up all of them—because the cooler-than-thou makeup brand is fulfilling our wildest dreams and releasing a new eyeshadow palette. If you’re a longtime fan of the Naked palette (or Naked2, or Naked3, or Naked Heat), we’re sorry to report that this isn’t another iteration of the bestseller. But don’t be too disappointed—because while the Naked series is great for versatile, universally-flattering colors, the Born to Run Palette just takes that to the next level.

Yes, among its 21 rich, super-pigmented shadow colors are a respectable number of soft, daytime-ready neutrals—you know, what made the Naked palette so good. But the palette also offers up bold, eye-popping shades, such as Hell Ride (a shimmery fuchsia), Wanderlust (a dark, gold-flecked green), and Accelerate (a metallic copper-red). We got an exclusive first look before it launches on June 12, and let’s just say the reviews our testers gave it were as glowing as the sheen the shimmer shades cast. “I’m most into the golden tinge on Wanderlust’s pine-green shade, Big Sky’s aqua, and Drift’s purple-gray,” says Rachel Nussbaum, Glamour beauty writer. “They’re sexy, vampy shades that only look better with a little sweaty smudging.”

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The shadow colors are also soft but saturated, a.k.a. flattering for all skin tones. Plus, there are a variety of finishes, from satin to shimmer to metallic and beyond, to give you yet another chance for experimentation. “I really liked Ignite—a creamy, copper shade with orange flecks—for my base, and Accelerate for my crease,” says Khaliha Hawkins, Glamour‘s digital administrative assistant. “They really make my medium-to-dark skin tone glow. I would totally buy this.”

PHOTO: Michelle Sulcov

The magic of this palette is that it not only offers something for everyone, but also includes such a wide range of shades that you’re well-equipped to create a major makeup look whenever. For instance, Jet (a shimmering black with a purple sheen) is ideal for a night out, while Stranded (rose gold) can hold its own in a staff meeting. “Riff is the perfect, darker nude for everyday wear,” says Azadeh Valanejad, Glamour‘s video producer, who has a medium skin tone. “And I love Ignite. It’s the perfect burnt coral that just screams ‘Summer!’ when you’re all tan and want some statement sparkle in your makeup.”

Its versatility makes sense, seeing as the Born to Run Palette was designed to be the only thing you need to pack for a trip, big event, or staycation—although eye makeup remover would probably be a good idea, too. The hard, durable cover can stand up to tough packing, even if you’re the type to sit on your suitcase to zip it, and the giant mirror makes for easy touch-ups or en-route application. The magnetized case and wanderlust-y packaging also got praises around the Glamour office.

Urban Decay might have set the bar high with their iconic eyeshadow palettes, but the Born to Run Palette rises to the occasion—literally, because it works for wherever you need it. So when the Born to Run 2 palette comes around, don’t say we didn’t tell you.

Urban Decay Born to Run Palette, $49, sephora.com, available starting June 12

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A New Urban Decay Naked Palette Is Coming, and You Already Know You Want It
The Urban Decay Naked 2 Palette Is Crazy Versatile—and These Looks Are Proof



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Urban Decay's New Holiday Collection Is Huge and Glittery


  • <img src=”https://media.glamour.com/photos/59e783b7dbd21c41651e32d3/master/pass/Urban%20Decay%20Little%20Liquid%20Vices%20Open.jpg” alt=”Urban Decay Liquid Little Vices, $28″/>

    Coming in at half the size of Urban Decay’s typical liquid lipsticks, these minis are ideal if you’ve never in your life finished a full-sized tube of the stuff. The lineup features Amulet, Backtalk, Crimson, and Purgatory (the your-lips-but-better Backtalk is going to be especially great for family dinners).

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783b77f7b2b4f4cae456d/master/pass/Urban%20Decay%20Heavy%20Metals%20Metallic%20Eyeshadow%20Palette%20-%20Open.jpg” alt=”Urban Decay Heavy Metals Metallic Eyeshadow Palette, $55″/>

    One of the best things about Urban Decay palettes is the mix between the reliable, matte shades that you’ll wear day in and day out, and the metallic colors sprinkled through that liven up the whole bunch. If your eye always goes to those (or, let’s be real, you already own all the matte browns you could ever need), the new Heavy Metals palette is your answer. And with 20 all-new, all-metallic shades, it was made for holiday festivities.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e79b339787b8448418a37d/master/pass/Urban%20Decay%20Nagel%20Lip%20Palettes%20Group%20Shot.jpg” alt=”Nagel Vice Lipstick Palettes, $28 each, available October 19″/>

    Nagel Vice Lipstick Palettes, $28 each, available October 19

    The brand usually goes straight to the ’90s with their references, given it was when Urban Decay got its start, but they’re throwing it back to the ’80s with these limited edition lipstick palettes. Each one is covered by a different illustration from Patrick Nagel, an American artist who, per the brand, “captured the essence of the ’80s in a minimalistic style.”

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783b9dbd21c41651e32d5/master/pass/Urban%20Decay%20Nagel%20Lip%20Palette%20Sunglasses%20Open.jpg” alt=”Urban Decay Nagel Vice Lipstick Palette in Sunglasses”/>

    Urban Decay Nagel Vice Lipstick Palette in Sunglasses

    The Sunglasses palette leans into the classic lipstick shades with bright red Psycho, brown-pink Backtalk (middle) and grey-nude Oblivion (second from left). Two exclusive shades, plum Troublemaker and copper Roach, balance out the traditional choices.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783b8a9993f07551d6fe5/master/pass/Urban%20Decay%20Nagel%20Lip%20Palette%20Rio%20Open.jpg” alt=”Nagel Vice Lipstick Palette in Rio”/>

    Nagel Vice Lipstick Palette in Rio

    Pink is the name of the game in Rio, which pairs Backtalk with sparkly pink Big Bang, dark pink Rapture, and bronze Conspiracy. It also brings an all-new red to UD’s numbers, the dark scarlet Rock On.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783bc53fea83fa7e02116/master/pass/Urban%20Decay%20Nagel%20Lip%20Palette%20Untitled%20Open.jpg” alt=”Nagel Vice Lipstick Palette in Untitled”/>

    Nagel Vice Lipstick Palette in Untitled

    If you’re always reaching for a dramatic lipstick, Untitled is your best bet. Backtalk remains the can’t-mess-up constant, joined by fire-engine red Doubt, blood red Gash, and gold-laced pink Naked. Also back for another round: lavender Exhibition, a limited edition shade from the Jean-Michel Basquiat collection.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e7844353deb33d150cac37/master/pass/Urban%20Decay%20Vice%20Metal%20Matte%20Lipstick%20Palette%20Open%20(2).jpg” alt=”Urban Decay Heavy Metal Meets Matte Lipstick Palette, $35″/>

    Every romcom worth its TBS rerun has a makeover montage scene, and this palette is basically those incredible few minutes in makeup form. A bottom row of pretty, rich matte colors, paired with a top row of metallic, glimmering spins on the shades? Here for it.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783b90c2bf352f4e138bd/master/pass/Urban%20Decay%20NAKED%204some%20Vault%20Group%20Shot.jpg” alt=”Urban Decay Naked 4Some, $185, available October 25″/>

    Urban Decay Naked 4Some, $185, available October 25

    What we have here is a cube of Naked. The brand calls it a 4Some (would you expect anything less?), but trust that its innuendo is riding on a legitimately incredible set. Bronzey-brown toned Naked, meets cool neutral Naked 2, meets warm and rosy Naked 3, meets red and tawny Naked Heat. Imagine unwrapping it on a holiday morning. Imagine that joy.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783b9017a263f7ded2eee/master/pass/Urban%20Decay%20NAKED%20Vault%20Vol%20IV%20Open.jpg” alt=”Urban Decay NAKED Vault Vol IV., $195″/>

    Admittedly, it’s tough to follow a cube of best-selling palettes. But if anything’s up for it, it’s UD’s traditional holiday Vault. The set is back for more, this time with nine shades of Vice Lipstick and three corresponding colors of 24/7 Glide-On Lip Pencil.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783b5017a263f7ded2eec/master/pass/Urban%20Decay%20Heavy%20Metal%20Glitter%20Eyeliner%20-%20Cat%20Call.jpg” alt=”Urban Decay Heavy Metal Glitter Eyeliner in Cat Call, $20″/>

    Urban Decay is funny in that even as it’s owned the Naked/nude/”still brown, but different” shadow space, its flair for just plain fun makeup hasn’t wavered. And that’s a promise, with six new shades of its Heavy Metal eyeliner dropping for the holidays, among them pink Cat Call.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783b5a9993f07551d6fdd/master/pass/Urban%20Decay%20Heavy%20Metal%20Glitter%20Eyeliner%20-%20Gamma%20Ray.jpg” alt=”Urban Decay Heavy Metal Glitter Eyeliner in Gamma Ray, $20″/>

    Added bonus: where glitter eyeshadow can be the worst—the WORST—and end up covering your whole face in sparkles, the liner puts glitter where you want it and keeps it there.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783b6a9993f07551d6fe0/master/pass/Urban%20Decay%20Heavy%20Metal%20Glitter%20Eyeliner%20-%20Pyro.jpg” alt=”Urban Decay Heavy Metal Glitter Eyeliner in Pyro, $20″/>

    Pyro can read ghostly, angelic, alien, or like a cloud in a tube, but the eye-catching aspect is a constant.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783b6a9993f07551d6fe1/master/pass/Urban%20Decay%20Heavy%20Metal%20Glitter%20Eyeliner%20-%20Punkrock.jpg” alt=”Urban Decay Heavy Metal Glitter Eyeliner in Punkrock, $20″/>

    Trust us, this one is so pretty to look at. Remember when everyone was talking about “arm parties” a few years ago, re: a curated jangles of bracelets? That’s this, for your eyes. Glitter in purple, gold, green, blue, and turquoise on a burgundy base.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783b6a9993f07551d6fe3/master/pass/Urban%20Decay%20Heavy%20Metal%20Glitter%20Eyeliner%20-%20Grind.jpg” alt=”Urban Decay Heavy Metal Glitter Eyeliner in Grind, $20″/>

    Whereas Grind combines that name with the pretty, incandescent color of a ballet tutu. Again, UD loves an extreme.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783b70c2bf352f4e138bb/master/pass/Urban%20Decay%20Heavy%20Metal%20Glitter%20Eyeliner%20-%20Stix%20and%20Bones.jpg” alt=”Urban Decay Heavy Metal Glitter Eyeliner in Stix and Bones, $20″/>

    At first glance, Stix and Bones looks like a sister to Punk Rock. But out of the tube, it dials down the burgundy color with a green-gold twist that comes out looking like an oil slick, thanks to a heavy dose of silver and gold glitter.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783bb53fea83fa7e02114/master/pass/Urban%20Decay%20Little%20Vices%20Group%20Shot.jpg” alt=”Urban Decay Little Vices, $25 “/>

    Urban Decay Little Vices, $25

    Brands are leaning into minis this holiday season, and you’d need an iron will to stay immune to their cute factor. Named the Little Vices set (and appropriately described as “matchbox-style”), it comes with one new shade of lipstick and two exclusive colors.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e783bb53fea83fa7e02113/master/pass/Urban%20Decay%20Most%20Wanted%20Brush%20Set%20Open.jpg” alt=”Urban Decay Most Wanted Eyeshadow Brush Set, $38, available November 1 “/>

    Urban Decay Most Wanted Eyeshadow Brush Set, $38, available November 1

    Here’s a secret: eyeshadow is only half the battle for pulling together an eye makeup look. The rest comes from the brush you use, which seriously makes all the difference. These duos are super specialized, but it pays off: a crease brush, smudger brush, tightline brush, lid brush, and two sizes of blending brush will have you taken care of.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e790c27f7b2b4f4cae4587/master/pass/Urban%20Decay%20Vault%20Of%20Vices%20Open%20(2).jpg” alt=”Urban Decay Vault of Vice, $150″/>

    Urban Decay Vault of Vice, $150

    The brand didn’t call this the Pandora’s Box for unknown reasons (the lid rolls back, it’d be a good pun), but regardless, it comes with 15 of UD’s lip crowd-pleasers. Really—it pulls on their most-requested shades from the Vice Lipstick, Vice Liquid Lipstick Vice Special Effects, and 24/7 Glide-On Lip Pencils lines.

    Courtesy of brand

  • <img src=”https://media.glamour.com/photos/59e7c363a9993f07551d6ff5/master/pass/urban-decay-troublemaker-mascara-wand.jpg” alt=”Don’t Miss…”/>

    Don’t Miss…

    Urban Decay’s Troublemaker Mascara: You’ll want to try it.

    KATIE FRIEDMAN



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