Plus-Size Activist Re-creates Kim Kardashian KKW Body Fragrance Ads
By now, you’ve likely seen Kim Kardashian‘s newest fragrance drop, KKW Body. The scent, design, and the provocative images that Kim shared to promote it all have sparked an Internet-wide conversation about Kim’s “perfect” body, which she literally had molded to create the perfume’s flacon.
As Yahoo! Lifestyle reports, body-positivity activist and vlogger Carmen Rene, known on Instagram as @eatthecaketoo, decided to recreate Kim’s nude shoot with some images of her own in an effort to change the direction of that dialogue. She posted the photos to Instagram with a powerful message, reiterating that all bodies should be considered “perfect.”
In the photo, which is divided into four quadrants, Carmen included the original campaign image (seen at top left), along with three shots of what is presumably her own figure, mimicking Kim’s pose. Unlike the KKW Body photo seen ’round the world, the recreated images show visible cellulite, rolls, and stretch marks.
“One of these bodies, a large part of our society will deem as ‘perfect,'” read the post’s caption. “My body is empowered by the opportunity to share a different reality. PERFECT: “having all the required or desirable elements, qualities, or characteristics; as good as it is possible to be.” Stop striving to be perfect because guess what, you are there! What a beautiful definition ?. Today, at this very moment my body is as good as it possibly can be. I can’t change it today, and tomorrow it may be different, it will still be perfect. There is no body better than the next. There is no one body that is “perfect”. There is your body, unique, worthy, desirable and perfect. All body’s [sic] are good bodies ❤️”
In an interview with E! News, Kim revealed the reason why she decided to bare it all for the fragrance campaign: “Honestly, I spent the last eight to ten months fully working out with my trainer,” she told said. “I swear I’ve never been in better shape than I am now. So, why not, you know?”
While it’s wonderful that Kim, who herself has dealt with her own fair share of body-image struggles in the past, is feeling more confident about herself than ever, it’s also important to note that the standards of beauty she’s helping to set aren’t necessarily realistic for everyone. As Carmen put it, no body is better than any other, and every single one out there is perfect — whether someone’s buying a perfume bottle shaped like it or not.
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