Taylor Swift Hilariously Makes Fun of Herself on These New 'Reputation' Magazine Covers
The theme of Taylor Swift’s new album, Reputation, is not subtle. It’s all about firing back at the rumors, scandals, and so-called “feuds” that plagued her for the past two years. A large portion of that is directed toward supermarket tabloids and gossip blogs, which routinely write untrue—and sometimes inflammatory—stories about Swift and her relationships. Swift’s covered this topic before—”Blank Space,” anyone?—but never this intensely…or this much. It’s a charged album, to put it gently.
And the materials she’s releasing with the album are equally as charged, albeit a little more tongue-in-cheek. Swift created two magazines that fans can snag exclusively at Target (when they buy Reputation on Friday) that seemingly mock the tabloids she confronts on her album. Each glossy features Swift’s face on the front, along with sensational, intentionally hyperbolic lines about her life that could easily be on the cover of any gossip magazine. “Taylor shocker! Taylor tells all her in shocking intro,” reads one line. “Handwritten lyrics reveal the truth,” reads another.
The intent here is clear: Swift’s trying to illustrate how ridiculous these articles can sometimes come across. And she’s trolling herself (and her cats), which is pretty hilarious. Of course, several pop stars have done this before (Britney Spears’ song “Piece of Me” is essentially a middle finger to Us Weekly), but Swift took things to another level by literally creating publications. It’s petty in the most delicious way possible.
“Forgot to show the back of the Target magazines. On Friday, you can get your hands on this quality reading material,”Swift tweeted, along with photos of the magazine covers. Check it out for yourself, below:
Reputation is slated to drop this Friday, November 10.
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