The American Music Awards always brings out an interesting mix of beauty choices. It’s not as dressy as the Academy Awards or the Emmys, or quite as “just have fun with it” as the VMAs—which makes it the ideal testing ground for stars who want to change up their looks, without too much pressure. Example A? Selena Gomez casually going extremely blond, and Example B just came to us from Lady Gaga’s American Music Awards look. In a move we can’t say we saw coming, the singer rung in the AMAs remotely with an all-new hair color, showing off a shade given the freshly coined name of “copper blond.” Excuse the pun.

That name came to us from Lady Gaga’s beauty team on her Joanne tour, hairstylist Frederic Aspiras and makeup artist Sarah Tanno. Aspiras describes the color as “on the warmer blond side with a copper rinse, so say goodbye to the rose gold blond. It’s warmer and rich.” That lines up with what we’ve been seeing elsewhere in hair trends, with warm, dare-we-say brassy-leaning colors on the rise.

Also different about Gaga’s look? The serious curls she’s wearing. The effect is pure Madonna, ’80s edition, which makes sense: according to Aspiras, her spirals are thanks to a real-deal perm (the most ’80s hair treatment of all). On top of the treatment, Aspiras says that he used a gel cream oil to tame any frizz (we like Ouidad’s Curl Immersion Hi-defining Custard), and hair oil to protect Gaga’s new copper color. A diffuser got her curls bouncy and soft, with a wand iron used to add some extra curl definition around her face.

The finished effect is a massive cloud of glamorous curls unlike anything we’ve seen on Gaga before. Not to be outdone, Tanno’s makeup job brought in rosy pink shadow, copper lipstick, and lashes on lashes. Combined with her Alaia dress, Gaga gone ’80s feels so very right.

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–American Music Awards 2017 Best Hair and Makeup

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