Staffer: Lindsay Schallon, senior beauty editor
Hair type: Fine, thin, and greasy eight hours after washing
Why she loves it: “I’ve been obsessed with the way Fekkai shampoos smell since high school. But the brand’s new revamped line ‘The One’ one-ups the original and then some. It’s got that fancy salon scent comparable to a really feminine perfume, and the formula isn’t too heavy on my roots. I guarantee my coworkers have caught me smelling my own hair at some point.”

Courtesy of Frederic Fekkai

Staffer: Ying Chu, executive beauty director
Hair type: Thick and straight
Why she loves it: “One time in high school, I washed my hair with my dad’s go-to shampoo, and then a guy I was into told me my hair smelled amazing. I’ll never forget it. Head & Shoulders is not exactly sexy, but it did make my hair smell fresh and left my hair really shiny. It was especially great when I was pregnant and my scalp was acting up. And, just like back in high school, my hair smelled great.”

Courtesy of Head & Shoulders

Staffer: Laurel Pinson, digital editorial director
Hair type: Thick, dry, and frizzy
Why she loves it: “I’m a beach girl, and this shampoo transports me to a crisp morning on a New England seaweed-strewn beach, which manages to feel both fresh and calming since most of the time I’m actually just on a crowded street corner in downtown Brooklyn on a cold morning.”

Courtesy of Bumble & Bumble

Staffer: Jenae Holloway, special projects manager
Hair type: Natural, coarse curls
Why she loves it: “Quench is the perfect word to describe this shampoo, it left my curls feeling smooth, soft, and full, and smells like milk and honey from heaven. I absolutely love it! Plus, since I put a lot of product on my curly hair after I wash, I like that this scent isn’t super overpowering and doesn’t compete with other scents of my conditioner or gel. It works like a conditioner and breaks through all of my tangles. I don’t even need to use a comb!”

Courtesy of Dove

Staffer: Simone Kitchens, associate beauty director
Hair type: Curly and very fine
Why she loves it: “This shampoo meant to fight frizz, but my hair is frizzy on purpose most of the time because I brush out my curls. The reason I really like it is because it doesn’t make my hair feel squeaky clean. It gives it more of a second-day hair feel. I also like that’s it’s not overly scented. It’s subtle, slightly green, and herby. And it leaves my hair feeling really soft.”

Courtesy of Grown Alchemist

Staffer: Azadeh Valanejad, social video producer
Hair type: Dry and damaged
Why she loves it: “It smells like mermaid sparkles and sunshine on a tropical beach—no joke, close your eyes, lather up, and that’s what you’ll see on your eyelids. Even better, the color is a shiny, magical green that looks like mermaid scales. My hair got incredibly soft after just one use, and my damaged ends already look better.”

Courtesy of H20+

Staffer: Alyssa Fiorentino, social media manager
Hair type: Flat, tangly, and annoying
Why she loves it: “It makes my hair much more manageable. It wasn’t a complete breeze to comb through after the shower, but it was better than the random drugstore shampoo I’ve been using. It’s also a lot shinier than usual, and it smells like the good, expensive stuff—like the breeze that comes off a red carpet swamped with A-list, shiny-haired celebrities.”

Courtesy of Rene Furterer

Staffer: Rachel Nussbaum, beauty writer
Hair type: Thick, curly, and very dry
Why she loves it: “This shampoo smells like a water lily pond, honestly. The smell is super unique—it’s fresh, bright and sweet, but without any trace of cloying. I want it in a body wash, lotion, perfume and room spray. It doesn’t make the biggest difference in my hair’s behavior, but my curls feel moisturized and detangled well in the shower.”

Courtesy of OUAI

Staffer: Kate Friedman, digital editorial associate
Hair type: Chemically straightened, dry, and thinning
Why she loves it: “It smells like grapefruit and lychee had a love baby that tasted so good it was only fed to the fanciest of royalty. The thick bubbles it created when I scrubbed it into my hair were strangely satisfying and it left my hair surprisingly soft and maybe even slightly stronger. I give it a 10/10 and would recommend to anyone who gets weepy over breakage or stresses about pulling their hair back, even super loosely, for a hot yoga class.”

Courtesy of L’Oreal Professionnel

Staffer: Jennifer Mulrow, assistant beauty editor
Hair type: Thin and fine
Why she loves it: “Did you ever have those Flinstone Push-Up Pops after soccer games growing up? I kid you not, this smells exactly like the orange sherbet flavor (AKA the best one). My hair tends to lie pretty flat right after I wash it, so I was so happy to see what a noticeable boost this shampoo gave it. I saw way more volume at the roots, but my dryer ends still felt healthy and hydrated, plus it smells so good: fresh, citrusy, yet slightly floral.”

Courtesy of Briogeo

Staffer: Khaliha Hawkins, digital administrative assistant
Hair type: Relaxed, thick, oily, and breakage-prone
Why she loves it: “It makes my hair feel fresh and clean, but not squeaky clean. I’ve also felt a difference in the strength of my hair after several uses. It no longer breaks so easily, especially at my ends. It’s made with Mirabelle plums—the fruit, not the blossom—and it smells sweet and fruity, but it’s all very subtle and reminds me of a well-loved flower shop in my neighborhood.”

Courtesy of Carol’s Daughter

Staffer: Amber Rambharose, beauty editor
Hair type: Curly, dry, and breakage-prone
Why she loves it: “It smells like a field of flowers—literally like walking through a field of peonies and Black-Eyed Susans and all the best-smelling plants. Plus, it gives me the lifted roots and volume of a scalp exfoliator without the extra time spent on hardcore scrubbing.”

Courtesy of Christophe Robin

Staffer: Perrie Samotin, digital deputy editor
Hair type: Thick and frizzy
Why she loves it: “This smells like shampoo should smell in my opinion—not floral, not fruity, not overpowering, just clean. Like fresh laundry. Plus it fights frizz, which is my biggest hair concern.”

Courtesy of Redken

Staffer: Ana Colon, digital fashion editor
Hair type: Uncooperative and dry
Why she loves it: “I want Selena Gomez hair post-Danielle Priano, and this makes my hair feel super soft. It smells earthy and sort of musky, but in a way that’s very subtle—like, I’ll only get a whiff if I flip my hair anywhere near my nostrils.”

Courtesy of Philip B.

Staffer: Erin Reimel, beauty assistant
Hair type: Flat, thin, and color-treated
Why she loves it: “My hair hasn’t felt this thick and voluminous in, like, ever. It’s thin and tends to get really flat, especially when I use moisturizing hair products (which I need for my color-treated hair). This shampoo totally gave my hair a boost: It’s full, smooth, and just feels really great. I keep touching it, which probably isn’t the best thing to do. But I can’t help it!”

Courtesy of Maui Moisture

Staffer: Lindsay Schallon, senior digital beauty editor
Hair type: Fine, thin, and greasy eight hours after washing
Why she loves it: “I hate coconut everything—water, drinks, sunscreen that smells like the ‘beach’—but this shampoo smells so divine, I never want to rinse it out. Its scent is subtle and fresh (in other words, not overly coconut-y), and the formula is gentle on my dry ends. Could I talk about it forever? In the words of the old Herbal commercials: Yes, yes, yes.”

Courtesy of Herbal Essences

Staffer: Amber Rambharose, beauty editor
Hair type: Curly, dry, and breakage-prone
Why she loves it: “Volume junkie that I am, I also recognize I need to put my curl giantism goals aside in favor of a serious moisture boost, which is where this shampoo comes in. It’s like a hydration IV-drip for your hair and gives you the slip of a really good conditioner. Plus, it smells like a deep-conditioning treatment at a fancy salon: clean and delicate like air off a lake after a rain.”

Courtesy of Bumble & Bumble

Staffer: Abigail McCoy, managing editor
Hair type: Thick and wavy
Why she loves it: “This shampoo smells fantastic! It has an orange blossom scent but smells a little like roses to me. Regardless of what it’s actually supposed to smell like, it’s very fragrant without being overpowering. And it makes my hair feel really silky and leaves my scalp feeling totally clean.”

Courtesy of MoroccanOil

Staffer: Katheryn Erickson, beauty contributor

Courtesy of Wella

Staffer: Julianne Carell, beauty contributor
Hair type: Long and thick
Why she loves it: “When I need a really thorough scalp cleansing, I reach for this. It gets rid of buildup and gunk and leaves my scalp and nose feeling refreshed and clean with its cherry, vanilla, and violet scent. And it’s a drugstore steal.”

Courtesy of Dessange Paris

Staffer: Jennifer Mulrow, assistant beauty editor
Hair type: Fine and dry
Why she loves it: “My hair is dry, so it needs plenty of hydration. But it’s fine too, so I need something that doesn’t weigh it down. This shampoo leaves my hair silky soft while still being light enough to give my hair body. Plus, it smells like an amazing fresh field of violets.”

Courtesy of True Botanicals

Staffer: Petra Guglielmetti, beauty contributor

Courtesy of John Masters Organics

Staffer: Jenae Holloway, special projects manager

Courtesy of Creme of Nature

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