After endless teasing on Instagram, last week Kim Kardashian dropped new KKW Beauty body foundation, shimmers, and shimmer powders. Since Rihanna brought body shimmer back from the grave last year, it’s been having somewhat of a renaissance, along with body makeup. Kim’s never one to sit out on a trend (or money-making opportunity), but this…
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Launching a new beauty brand in 2019 requires a different sort of preparedness than it would have, say, two years ago. The bar is significantly higher than its ever been, thanks largely in part to Fenty’s then unprecedented 40 shade range debut, along with the growing momentum and real life impact of social media, where…
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For someone as glam as Blake Lively, spring cleaning means purging your makeup drawer. The actress did just that recently and used the clean-out as an opportunity to share her favorite beauty products with fans via Instagram Story. Lively’s collection includes a mix of red-carpet classics (like Charlotte Tilbury Hollywood Lips Liquid Lipstick) and prestige…
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Call it the Instagram effect: These days the lure of a product can come from its picture-perfect packaging alone. And that’s nowhere more apparent than in the world of luxury skin care. But beyond the gorgeous bottles, high-end brands are also taking a spare-no-expense approach to formulating what goes into them to deliver results that…
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There are a million reasons to love wavy hair: the easy movement, the effortless look, the versatility of all the styles loose bends lend themselves to. But don’t get it twisted: as anyone with naturally wavy hair knows, bringing out the best in your texture can require a lot work—and just the right mix of…
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One of the top beauty themes of the year was daring, convention-bucking color with midnight blue lips, ultraviolet eyes, and celestial glitter aglow returning to the spotlight. And no wonder: Who doesn’t love a high impact punch in a one-second swipe? To make all of our wildest beauty dreams come true (including a barely-there glow…
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