As a brand, Nars loves to lean into a provocative name. Orgasm, Deep Throat, Afterglow; at a certain point it’d make a girl want a refractory period, if the products themselves didn’t work so well. So when I heard about Nars’ newest launch, Climax, a mascara that goes head to head with Better Than Sex…
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Too Faced is celebrating its twentieth birthday this year, and with the brand’s inclination for everything pink, flashy, and over-the-top, it’s going big on glitter and nostalgia for the milestone. And also: birthday sex! It’s true: The brand is releasing a limited anniversary edition of its famous Better Than Sex Mascara, which is the most-pinned,…
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Expect to hear a lot more “your lashes look good” and less “what mascara are you wearing?” reads one of the taglines for Glossier’s Lash Slick Mascara, which launches today. Glossier’s marketing is about as slick and irresistible as its Millennial pink packaging, and anyone’s who’s ever tried a mascara that claims to be flake-free…
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Marijuana has been making the rounds lately, making a cameo in everything from weed tampons (which may alleviate cramps) to Cynthia Nixon‘s campaign for New York governor (she’s made marijuana legalization a cornerstone of her campaign). No small wonder, then, that you can now find the green stuff in Milk Makeup’s new Kush Mascara. The…
Read moreBlink, and 200 new mascaras come out. Some claim to last all night and others promise they’re lash extensions in a tube, but, still, only one mascara out there invokes the catchiest, most eyebrow-raising standard of all. Too Faced’s Better Than Sex Mascara talks a big game, but it’s the lashes it delivers that keeps…
Read moreI’ve only had lash extensions once and the experience went something like this: Endure 45 minutes of application, marvel at my newly huge Disney woodland creature eyes, then freak out for weeks while my extensions eventually began to shed (along with my regular lashes). So instead of dealing with the lash loss, upkeep, and cost…
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