I’m not really one to adhere to the idea of spring cleaning—or cleaning at all really. But when I was futzing through my makeup drawer the other day, I came to a realization: No one really needs 40 tubes of purple lipstick, and yet, I couldn’t part with any of them. Some people in the…
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There are a thousand reasons to love matte lipstick: it doesn’t budge, the color is bold, and generally, all you need is a swipe of it and you’ve got a look. But for all its positives, there’s often one glaringly painful negative: it can dry the hell out of your lips. By its nature, that…
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Even with the insanely pretty new lipsticks coming out, our lipstick routine hasn’t changed for the past, oh, 10 years. A swipe over your top lip, a swipe over your bottom, and maybe a tissue blot if you’re trying to make it last. Done. Such has been the way of the lipstick world, but because…
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Since launching its affordable, in-house beauty brand back in 1995, Sephora has proven it knows its shoppers. We want makeup and lots of it for not a lot of money, and Sephora Collection has delivered exactly that. But its new lipstick line, #LipStories, launching today on the brand’s app and tomorrow online, proves that Sephora…
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If metallic lipstick sounds like something your YouTube-obsessed tween niece—or your tween self, back in 1997—would wear, we get it. The nineties beauty trend didn’t exactly leave a lasting impression. But the look is coming back with a vengeance as every beauty brand, from designer to drugstore, has released some version of the foiled finish…
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Every step of the Gigi Hadid x Maybelline collaboration has been a surprise. For some context, most models front a brand, lend their faces to a campaign, and that’s the extent of it. Not so with Gigi: on top of rolling out her own, 28-piece collection with Maybelline, she put on a makeup masterclass for…
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