There are a thousand reasons to love Target, but few top the list more than the retailer’s beauty aisles. Ever since the store gave its beauty section a makeover—which looks far more like a Sephora now than it does a drugstore—it’s become even harder to avoid picking up a new lipstick or face mask while…
By far, platinum blond has to be the hair color that’s the easiest to love, but the hardest to maintain. Those who have embraced the icy shade before know just how many products it takes to keep it neither too brassy nor too cool on a daily basis. There’s also hydration and repair to consider,…
Ask any dermatologist about their favorite skin care products and there’s a good chance at least half of them come from the drugstore. Once considered second class to luxury skin care, a lot of that very same innovation has trickled down into what you’ll find on the shelves at your local Target or CVS. (We’ll…
Some people are born with hair that looks like it’s straight out of a shampoo commercial and some, well, are jealous of that. Regardless of whatever hair type your mama gave you, every texture comes with its own set of pros and cons. Take fine hair: It’s easy to wash and dry, but damn near…
Wading through the thousands of Black Friday and Cyber Monday beauty deals the Internet has to offer can feel like a daunting task. With so much out there, how can you possibly discern which products are actually worth the race to cash in on? Thankfully, our forever beauty icon Meghan Markle has got us covered.…
Before the days of Millennial pink packaging, free sticker sheets, and models embracing a “glowy, simple girl” aesthetic, there was another fail-safe way to bait shoppers into buying beauty: sex. The old Mad Men adage of “sex sells” might finally be waning from car commercials and cigarette ads, but if you look around makeup shelves,…