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Tag Archives: CoverGirl

CVS Just Unveiled Photoshop-Free Beauty Ads With CoverGirl, Revlon, and Neutrogena

In January of last year, CVS unveiled a campaign to create new standards for beauty ads in their stores—namely, phasing out airbrushing and other digital alterations. Part of that included the debut of the CVS Beauty Mark, a watermark placed on advertisements confirming to customers that the images weren’t digitally altered or retouched (which CVS…

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CoverGirl Just Named Issa Rae As Its New Ambassador

Issa Rae is the success story we need right now. After gaining a rabid following on YouTube with her web series, “Awkward Black Girl,” (still, incredibly, going by the handle “actingrl112”), the actress took over HBO with her critically acclaimed series, Insecure. That all sounds like a lot of high-minded accolades—and it is—but it’s really…

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